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Christmas Appeal

28 November 2023

Food banks across the country will be receiving additional support this festive season thanks to a partnership between the Morrisons Foundation and the Trussell Trust.

From 28th November and running right up to Boxing Day, the Morrisons Foundation Christmas Appeal will offer online customers the opportunity to add a donation of £1, £3, £5 or £10 to their shop. Every pound raised will then be matched by the Foundation and donated to the Trussell Trust who will use the funds to provide vital food and support to families in hardship in communities all around the UK.

The Christmas Appeal comes at a time when food banks need support most. The Trussell Trust forecasts that more than 600,000 people will need the support of its food banks over a three-month period.

Food banks across the Trussell Trust network are expecting to provide more than one million emergency food parcels between December 2023 and February 2024 – the most parcels ever provided across this period. This equates to an average of one food parcel every eight seconds (11,500 a day) and 7,000 people seeking support each day.

Emma Revie, CEO of the Trussell Trust, said: “We don’t want to spend every winter saying things at food banks are getting worse, but they are. Food banks are not the answer in the long term, but while we continue to fight for the change that could mean they can be closed for good, your local food bank urgently needs your support.

“One in seven people in the UK face hunger because they don’t have enough money to live on. That’s not the kind of society we want to live in, and we won’t stand by and let this continue. Every year we are seeing more and more people needing food banks, and that is just not right.

“Our food bank desperately need donations of food for emergency parcels and money to meet the shortfall in donations they are currently experiencing, which is why we are thrilled that Morrisons customers and the Foundation will be supporting the Trussell Trust again this year.”

Find your local Trussell Trust food bank by visiting

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